Inside the Superbrands season 1 episode 2
Episode title: Walkers
Helen Skelton discovers how Britain's much-loved crisp brand makes its bestsellers and meets the face of Walkers - Gary Lineker. What does it take to get the right crunch?
Helen Skelton discovers how Britain's much-loved crisp brand makes its bestsellers and meets the face of Walkers - Gary Lineker. What does it take to get the right crunch?
